Rule #1 for podcasts…

Be interesting.

I’m totally digging The MBA Podcast from the University of San Francisco and it’s changing the way I think about that school. I grew up in San Francisco and every indication I’ve had was that USF stopped being relevant in 1956 when Bill Russell graduated. Guess I was wrong. Check out the William Quigley interview for a taste (backer of Paypal).

The Berkeley HAAS MBA program on the other hand has such interesting podcasts as “tips for the application process” and “help with the financial aid options and process.” They’ve taken what should be a two-page pamphlet and turned it into a 30-minute program.

Which reminds me of this suddenly in vogue quote:

If you want to build a ship, don’t drum up the men to gather wood, divide the work and give orders. Instead, teach them to yearn for the vast and endless sea.

Antoine de Saint-Exupery

Berkeley is podcasting for people who want to be led. USF is podcasting for people who want to be leaders.

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2 Responses to “Rule #1 for podcasts…”

  1. Marc Hedlund Says:

    “Suddenly in vogue”!?! ;)

  2. Tiago Alves Says:

    Hey Tony,
    Glad that you like my podcast.
    USF is well alive and the International
    Business Plan Competition that just ended
    this week is another proof of that!
    Cheers,
    Tiago

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